Needlework and embroidered whimsy
A whimsical world captured in needle and thread, What Florence Did Next offers hand embroidery kits and stitching designs with just a little magic thrown in, together with handmade treasures, vintage haberdashery items, sewing notions and supplies.
The home of Heirloom Bunting
As an embroiderer, you may find you spend many hundreds of hours stitching treasured pieces, only to be a little stuck on what to actually do with the finished articles. Our heirloom bunting was borne from my own wish to make the most of every piece I stitched and over time, I created seasonal strands of bunting that I hang at different times of the year around my home.
Latest Products
What Florence Did Next was created by Rachel, an embroidery designer and stitcher based in a beautiful corner of West Sussex. Learn more about her world here.
Recent blog posts
Creative musings, snippets from the studio, sneak peeks at what I have been working on and the world of inspiration surrounding me (oh, and updates on what Florence did actually do next!)
